Post by rakhirani on Mar 6, 2024 3:54:08 GMT
Baikal As you can see the persona looks like a realistic character that you know very well. You know his name how old he is where he lives what his education is and where he works. what his past is like but also his plans for the future. You know her goals dreams motivations and frustrations. You know what might make them interested in your product or service. You also know what annoys her and what actions to avoid. Looking at your buyer persona doesnt it make it easier for you to prepare an offer Thats what its all about. Lets explain with a specific example.
You sell hair shampoo in an online store. You are years Brazil Mobile Number List old and you think that because you and your friends use it your target group are young women. So you use an advertising message that features young and beautiful girls and in your content you use a message addressed to liberated women. Are you doing it right This question cannot be answered until you analyze and select your target group. It may turn out that your target group are mature women who value cosmetics for their natural ingredients.
Then what Advertisements featuring young girls and casual content will make older women feel that this cosmetic is not for them. Ultimately they will give up on the purchase. What do you need to do Find out who your target group is. If it turns out that these are women in their sixties prepare a womans persona that takes into account the values and motivations that guide her at a given moment. Prepare a new strategy that will allow you to influence the purchase decision. Is it worth creating personas The better you know your customer the easier it will be for you to build an appropriate communication sales and promotion strategy.
You sell hair shampoo in an online store. You are years Brazil Mobile Number List old and you think that because you and your friends use it your target group are young women. So you use an advertising message that features young and beautiful girls and in your content you use a message addressed to liberated women. Are you doing it right This question cannot be answered until you analyze and select your target group. It may turn out that your target group are mature women who value cosmetics for their natural ingredients.
Then what Advertisements featuring young girls and casual content will make older women feel that this cosmetic is not for them. Ultimately they will give up on the purchase. What do you need to do Find out who your target group is. If it turns out that these are women in their sixties prepare a womans persona that takes into account the values and motivations that guide her at a given moment. Prepare a new strategy that will allow you to influence the purchase decision. Is it worth creating personas The better you know your customer the easier it will be for you to build an appropriate communication sales and promotion strategy.